Bowtie Analytics

After gaining a solid understanding of the Data Model in the Revenue Architecture course, Bowtie Analytics is the second course of a three-course bundle. Bowtie Analytics delves into the process of transforming data from a CRM and other sources into a standardized dataset. This dataset will serve as the foundation for your business analysis and benchmarking efforts. In this course, we will explore key aspects such as defining metrics, establishing calculation methodologies, mastering spreadsheet techniques for normalization, and interpreting data in the context of industry benchmarks. This course is designed as a practical guide to complement your knowledge from the Revenue Architecture course.