KATIE MCNAMARA

This individual has demonstrated mastery in foundational, customer-centric principles. Through this course, they

applied key frameworks such as the Bowtie and SPICED methodologies to understand the customer journey and

its core elements. They developed essential skills in diagnosing customer needs with question-based discovery,

sharing compelling stories, responding to objections, and creating Joint Impact Plans. This certification reflects

their ability to effectively use these concepts to improve communication, collaboration, and overall success.